Episode 1 - Dr. James Richardson of Premium Growth Solutions and Author of Brand Building We talk about his book, Ramping Your Brand, and dive into all things growth, packaging, capital needs, trial, velocity, and more. If you're in CPG, read or listen to his book, and hopefully listen to...
Let's Eat with Mark Samuel - Episode 141
Episode 141 - Lauren Chew from Love & Chew Brands and Hannah McGough from Banana Brands We talk cookies, improving margin, distribution, innovation with protein and branding.
Let's Eat with Mark Samuel - Episode 140
Episode 140 - Jake Kneller from Sweet Nothings and Peg Brown from Brown Design We talk frozen section, kids smoothies, convenience and all things CPG design.
Let's Eat with Mark Samuel - Episode 139
Episode 139 - Vasa Martinez from perfy and Laura Sauls from Scout MKT We talk beverages, launching with experience in digital, going to retail instead of DTC, and marketing.
Let's Eat with Mark Samuel - Investor Series - Episode 4
Episode 4 - Thomas Malengo of Brandjectory | The Litchfield Fund We talk investors, early stage investment, the contacts they have, how to present, what to know and how to be prepared.
Let's Eat with Mark Samuel - Episode 138
Episode 138 - Kayla Castañeda from Agua Bonita and Kristi McGill from Rooted Food Sales We talk beverages, working on a small budget and being scrappy, testing DTC before any retail launch and working with good food brokers.
Let's Eat with Mark Samuel - Investor Series - Episode 3
Episode 3 - Natalie Borowski from Coefficient Capital We talk about Magic Spoon's recent $85M raise, what investors are looking for in founders, market fit, unit economics and more.
Let's Eat with Mark Samuel - Episode 137
Episode 137 - Jessica Berger from Bundle x Joy and Georgiana Dearing from Virginia Foodie We talk better nutrition for pets, price points at premium, and CPG strategy.
Let's Eat with Mark Samuel - Sales Series - Episode 15
Episode 15 - Corrie Higgins and Mike Scavuzzo from Mid-Day Squares We talk founder's, personality, story telling, sales decks, and 3 key ingredients needed to help sell a CPG product into retail.
Let's Eat with Mark Samuel - Episode 136
Episode 136 - Alex Piasecki from Seal the Seasons and Irina Balyurko from Red Rocks Ecommerce Consulting We talk fresh fruit, then frozen, regional farmers, growing to 4K doors and how to sell on amazon.
Let's Eat with Mark Samuel - Episode 135
Episode 135 - Kelsey Moreira from Doughp and Kate Greene from CAPITAL LETTERS / Kate Green Design We talk cookie dough, retail in San Francisco, pandemic, Shark Talk and lots and lots of DTC, plus packaging design.
Let's Eat with Mark Samuel - Episode 134
Episode 134 - Patrick Whitner from Sunny Culture and Jennifer Ruscin from Growth Spurt Sales and Marketing We talk probiotic shots and building out regionally, plus supporting sales and marketing.
Let's Eat with Mark Samuel - Buyer Series - Episode 1
Episode 1 - Nicolletta Payne from The Vitamin Shoppe We talk all things brands and buyers, how to submit, what a buyer may be looking for, innovation, flavor and more.
Let's Eat with Mark Samuel - Investor Series - Episode 2
Episode 2 - Melissa Facchina from Siddhi Capital We talk investment, what brands should know, the state of the CPG industry and more.
Let's Eat with Mark Samuel - Special Episode LIVE at CHFA Show
Special Episode - Live at CHFA Show with Mike Fata of Fata & Associates, Inc. We talk all things CPG, plus health and wellness and why it's so important.
Let's Eat with Mark Samuel - Episode 133
Episode 133 - Megan Feeman from NoBaked Cookie Dough and Bridget Aragon and David Heiser from Grassroots Marketing We talk cookie dough, direct to consumer, indulgence, moving into retail and all things marketing at store level.
Let's Eat with Mark Samuel - Investor Series - Episode 1
Episode 1 - Adam Spriggs from The Angel Group We talk investments, access to capital, what makes a good brand, a good operator, getting to $100M, and more.
Let's Eat with Mark Samuel - Episode 132
Episode 132 - Elizabeth Stein from Purely Elizabeth and Austin Hulse from Numerator We talk CPG from 2009 vs now, health and wellness, posting on social media as the founder, real mission and purpose, what it took to get to this point through scrappiness and most recently a $50M financing round, what's ahead,...
Let's Eat with Mark Samuel - P.R. & Communications - Episode 2
Episode 2 - Parry Headrick from Crackle PR We talk PR now vs years passed, expectations, what's a good story, putting out content, and when to bring someone on.
Let's Eat with Mark Samuel - Episode 131
Episode 131 - Drew Whited from Waggin Water and Rachel Kay from Rachel Kay Public Relations We talk portable dog water bowls, creating a new category, the pet market in general and PR in CPG.